ISSA Certified Genetics Program Designer & Certified Nutritionist

Welcome to my Website!

BuiltByDNA is a cutting-edge performance and wellness brand that blends genetic science, nutrition, and fitness coaching to help individuals unlock their full potential. Powered by ARCpoint Labs of St. Augustine, we provide science-backed solutions – from DNA-based fitness coaching and nutritional testing to functional wellness labs – that help people train smarter, recover faster, and live healthier.

If you're motivated to get healthier and stronger, you've come to the right place!

Hi, I’m Akinkawon Frierson – U.S. Navy Veteran, ISSA Certified Genetics-Based Program Designer & Sports Nutritionist. On top of that, I am the owner of ARCpoint Labs St. Augustine. I combine the power of genetic testing with laboratory wellness diagnostics to create personalized, results-driven health plans.

As an ISSA-certified fitness professional, I can help you set realistic goals and transform your health and your life for the better. I can help you look and feel your best. And I can help you enjoy yourself along the way.

Whether you're looking to lose weight, build lean muscle, optimize your recovery, or simply understand how your body responds to food and exercise — it starts with your DNA.

To get in touch with me, just click on "Contact Me" and send me a message or you can give me a call at (904) 217-0479.

Thanks for visiting, and have a great day.